| Promotional badges are an excellent marketing | | | | badge, depending on price and the type of badge |
| tool as they will get the immediate attention of | | | | generally used in your industry. |
| your target customers. There are many reasons | | | | Promotional Badges: |
| why companies use this product to advertise their | | | | These can be made from plastic or metal. They |
| brand. One of these reasons is that badges are | | | | can contain both words and text. You can also |
| highly visible and eye-catching. | | | | consider sow-on material badges or stick on label |
| There is a vast selection of badges available for | | | | badges, but these are rarely used. |
| you to choose from, varying in size and shape. | | | | Button Pin Badges: |
| Therefore, consider the following points before | | | | Button pin badges are one of the cheapest way |
| choosing the correct promotional products that | | | | of advertise. These often contain the company |
| you will use. | | | | logo or mascot. Due to their size, they can often |
| Promotional badges are usually small. Therefore, | | | | contain a short slogan to promote the product. |
| you only have a small amount of space to display | | | | These are very popular, especially with younger |
| your marketing message. The best way to do | | | | people. |
| this is to incorporate your company logo or | | | | Jewel Pins: |
| company colours in the badge. Also, if there will | | | | These use synthetic stones in them to give a |
| be text on the badge, insure that you choose a | | | | higher perceived value and to add some sparkle |
| font style and colour that will make the text easy | | | | to the badge. These are slightly more expensive |
| to read. | | | | to produce, but are eye-catching and are ideal for |
| It is also important to choose the right type of | | | | higher end products. |